https://www.carolinelinscott.com/home daily 1.0 2022-04-28 https://images.squarespace-cdn.com/content/v1/62588319ac63ef1c112ed396/6852f9e5-98fa-42e0-b5a1-ca764906592a/Junglaow+Wallpaper.jpg Home - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/62588319ac63ef1c112ed396/7e3d1d26-db3d-4f64-bf10-e04f716d66c8/Work+white+w+pink%402x.png Home - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/62588319ac63ef1c112ed396/0771a93f-ee3e-4ca5-b770-ebf54e9393c9/Insp+Circle+Blu2.png Home - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/62588319ac63ef1c112ed396/8561ec2f-711d-40b5-8d33-37244d7a142c/FTN+Circle+Pink.png Home - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/62588319ac63ef1c112ed396/1be6381f-7e92-4dd3-95e3-b1efa735da96/CFE+Circle+Blue.png Home - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/62588319ac63ef1c112ed396/0a632007-dd47-46ad-81b9-a10988a30060/CSO+Circle+Pink.png Home - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/62588319ac63ef1c112ed396/b6f00c51-1aa4-4390-8332-0cd19d33e681/IMSS+Circle+Blu.png Home - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/62588319ac63ef1c112ed396/2d95146b-1515-48c1-982c-2abe9104f843/Punch+Club+Circle+Pink.png Home - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.carolinelinscott.com/about daily 0.75 2022-04-21 https://images.squarespace-cdn.com/content/v1/62588319ac63ef1c112ed396/227dc706-3e01-408b-94f8-e9b43a145836/CaroPetey+Headshot+Crop.jpg About - It’s Me Thank you for taking the time to view my work and learn about my life. I am a UI/UX Designer working remotely and raising a family in sunny Tallahassee, Florida. I have my BA in English/Communications from Florida State University and started my career in nonprofit foundation work. I helped fund local nonprofits through local philanthropists in the panhandle then moved up north, working with Chicago Public School teachers who wanted to enhance their classrooms and teachings. After a rewarding six years in the nonprofit sector, I wanted to learn how to connect people with technology in a more empathetic and ubiquitous way than I had seen previously in my career. Was there a space to integrate the indifferent efficiency of technology with the warmth of human interaction? I completed the User Experience Design Immersive at General Assembly Chicago in 2019, and now have a few years of experience working on large projects and with small startups. I want to continue to improve interaction and engagement with compassionate and thoughtful design. https://www.carolinelinscott.com/cfe daily 0.75 2022-04-27 https://images.squarespace-cdn.com/content/v1/62588319ac63ef1c112ed396/534ae2bb-9f4a-4094-b1b2-87c10ccc2cef/CFE+Sticker.png CFE - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/62588319ac63ef1c112ed396/5e65f6c5-087f-4273-8a7e-a3c89fb871c0/CFE+Site+Nav+White.png CFE - The Platform CFE was paying a lot of money to a second and third party for an outdated and complicated website. I wanted to give them something so user-friendly that they didn’t have to rely on someone outside the organization to do future website updating. Setting them up with a Squarespace website saves them money, saves them time, and gives them autonomy. https://images.squarespace-cdn.com/content/v1/62588319ac63ef1c112ed396/4837b210-43ce-4a67-8f89-a900603ed1ea/Blank+White+Square.png CFE - Old Design https://images.squarespace-cdn.com/content/v1/62588319ac63ef1c112ed396/8ff65903-d0d7-494d-9017-123116ff8134/CFE+OLD+Website1.png CFE - Make it stand out Homepage https://images.squarespace-cdn.com/content/v1/62588319ac63ef1c112ed396/890b3f85-fdb8-4ceb-bcfe-e9fc4df72b6f/CFE+OLD+Website+Dropdown.png CFE - Make it stand out navigation dropdown https://images.squarespace-cdn.com/content/v1/62588319ac63ef1c112ed396/36943824-7375-4674-b0a6-348ccccda63d/White+Right+Quote+SMALL2.gif CFE - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/62588319ac63ef1c112ed396/a6191129-af36-49e3-8148-affe06bc9cc2/UX+Personas+Angled.png CFE - Research There are three main users who visit this site: Educators Volunteers Donors After interviewing and surveying teachers, volunteers, and donors who are involved with CFE and who aren’t, I developed three user profiles. Mapping out their user journeys helped me decipher information architecture, visual hierarchy, and appropriate content to utilize. https://images.squarespace-cdn.com/content/v1/62588319ac63ef1c112ed396/5df5ef21-f0b3-4edc-9489-82aeebae6b16/Blank+White+Square.png CFE - Style Guide https://images.squarespace-cdn.com/content/v1/62588319ac63ef1c112ed396/498bfc15-26f0-4fbc-9f25-6b4ac0ab32ac/CFE+New+Home+Mockup.png CFE - Final Product https://images.squarespace-cdn.com/content/v1/62588319ac63ef1c112ed396/1c408dce-6ba8-4509-ac3b-6d5fe210d7f4/CFE+Mobile+Long+Mockup.png CFE - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/62588319ac63ef1c112ed396/1592cdc8-a030-4937-bee1-cf9ab3109dfe/CFE+Teacher+Dropdown+Website.png CFE - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.carolinelinscott.com/fivetonine daily 0.75 2022-04-20 https://images.squarespace-cdn.com/content/v1/62588319ac63ef1c112ed396/3ac0d0e0-f540-4bf9-a9a7-8a74b61ffc7c/Picture2.png Five to Nine - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/62588319ac63ef1c112ed396/3c14c1e8-5eee-404c-9dd4-27e4ce1cb300/FTNPicture1c.png Five to Nine - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/62588319ac63ef1c112ed396/e52cd565-a948-4b5e-be62-b5cc6fec400c/StepUp.png Five to Nine - Wants Robust understanding of user needs UX strategy tuned to those needs Set of design principles to guide IA/UI design forward Hi-fidelity prototypes that describe the new user experience https://images.squarespace-cdn.com/content/v1/62588319ac63ef1c112ed396/dbac21a1-d3c7-495f-8e89-8145853e49e8/Survey+shadow.png Five to Nine - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/62588319ac63ef1c112ed396/670bfc79-6f6f-44dd-9df6-100f342f0afe/Interviews+Shadow.png Five to Nine - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/62588319ac63ef1c112ed396/31f56b99-7ec6-445b-994e-7a80ef44135d/Stats+Shadow.png Five to Nine - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/62588319ac63ef1c112ed396/c8de3550-0d4d-4856-9961-fab02506a0d5/MindMap+Shadow.png Five to Nine - Research & Scope What is company culture? How do employees feel about company culture? How do employees interact and engage with each other in the workplace? Why? What are digital AND non-digital tactics for employee engagement? Is this platform even viable? https://images.squarespace-cdn.com/content/v1/62588319ac63ef1c112ed396/e9945bf8-7894-4a97-89ce-e0c7f2157ccf/QUotes+Shadow.png Five to Nine - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/62588319ac63ef1c112ed396/05534770-8842-4d89-a9eb-30886b0f0b84/Our+Solutions+Should.png Five to Nine - Design Principles After synthesizing all of our interview and survey data, we had a multitude of insights to guide us towards design principles- ones that can transcend both physical and digital spaces. Workplace culture is built by everyone rather than the company, HR, or whoever is hired to build it. Employee engagement begins with meaningful connections between employees and superiors inside the workspace. Meaningful connections are created in small teams or groups with leaders who build trust. Global and remote employees are looking for a way to connect more intimately. Engagement grows when there is open communication, transparency, feedback, and acknowledgments between teams fostered by a leader. Self-motivated/self-recognized employees or team managers are the most important element for driving successful employee engagement. https://images.squarespace-cdn.com/content/v1/62588319ac63ef1c112ed396/342fbd1c-768a-401a-8ef1-2c3387407b71/FTN+Pages.png Five to Nine - Culture Guide Since company culture defines the environment in which employees work, we thought it pertinent to provide a non-digital approach to our design principles. We developed a Culture Guide to go along with the Five to Nine platform so a CEO, HR, or an admin can understand how to utilize the site, while also learning best practices to form their own holistic company culture. https://images.squarespace-cdn.com/content/v1/62588319ac63ef1c112ed396/6b06f199-b055-4927-825e-55e1fae5da23/Pages+8%2C+9.png Five to Nine - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/62588319ac63ef1c112ed396/a0e347ed-ac42-4b56-83be-52cd2599bc26/Page+4%2C5.png Five to Nine - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/62588319ac63ef1c112ed396/1431d383-3c68-4f3f-85bd-4475e17a26fa/Culture+Guide+w+shadow+%281%29.png Five to Nine - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/62588319ac63ef1c112ed396/b7bd8690-1d62-4450-a667-3d63dcdd8389/FTNGraphic1.png Five to Nine - Platform Redesign Our second approach was to re-design Five to Nine's current website platform - now it will be attuned to our research-backed, user-centered design principles. The platform will have purpose and structure moving forward. This new platform provides: Guided (optional) tooltips to acclimate the employee More spaces for employees to interact and communicate openly A way for any employee to become a "Culture Creator" (a mentor/culture driver in the channel) A specific page where employees can see company accomplishments or employee spotlights ("The Culture Corner") https://images.squarespace-cdn.com/content/v1/62588319ac63ef1c112ed396/2615f238-48cd-4674-b8f9-4219631cd621/First+iteration.png Five to Nine - Make it stand out Iteration 1 https://images.squarespace-cdn.com/content/v1/62588319ac63ef1c112ed396/daaf38b0-a20e-4e54-8ac4-7fb5aa63e710/final+iteration.png Five to Nine - Make it stand out Iteration 3 https://images.squarespace-cdn.com/content/v1/62588319ac63ef1c112ed396/4e41c0f1-ef44-44ab-aaea-adfa384df354/second+iteration+%281%29.png Five to Nine - Make it stand out Iteration 2 https://images.squarespace-cdn.com/content/v1/62588319ac63ef1c112ed396/58208032-3266-42fa-8d10-b8d96d7ad901/Graphh.png Five to Nine - Next Steps If I were to continue on this project, I would love to redesign the HR side of the platform to really dig into measuring employee engagement. I would also create a mobile app since a lot of employees we talked to work remotely these days and a mobile app or responsive website would only make access that much easier. https://www.carolinelinscott.com/toweredtech daily 0.75 2022-05-03 https://images.squarespace-cdn.com/content/v1/62588319ac63ef1c112ed396/ee69aed6-0e16-4aad-a06b-15e8e705c2d2/Tower+Logo+Transparent+and+White+SMALLER.png Tower - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/62588319ac63ef1c112ed396/f2117612-891b-4cb3-84b1-8b0a8ba1ca7e/All+Angled4.png Tower - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/62588319ac63ef1c112ed396/2a2c114c-2212-4403-bb1c-0b62aae1c7eb/InspiredTM+LOGO+copy2.png Tower - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/62588319ac63ef1c112ed396/31484558-f3a7-49a7-aed7-40d4fd4bd96c/01IN_02307+Maintenance+WHITE+PNG+copy.jpg Tower - Creative Lead Two years into my work with Tower, I became the design team’s Creative Lead. I advocate for design thinking, I am the voice for the user I balance taking initiative and collaborating on ideas with my team I value getting feedback and supporting others’ work I receive the requirements and translate them to design I QC the junior prototyper and the front-end developer’s work https://images.squarespace-cdn.com/content/v1/62588319ac63ef1c112ed396/41fdb0e0-7ad0-4089-9bdd-74dc4ea67bce/Screen+Shot+2022-04-18+at+5.43.14+PM.png Tower - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/62588319ac63ef1c112ed396/44597322-dded-417b-87c4-d4e8d0c0145f/Color+and+Typ+Design+Syst+Tower+Screenshot.png Tower - Design System There was no design system in place, so to maintain consistency and efficiency for handoff to development I established a robust collection of reusable components, guided by clear practices. This system includes colors, typography, iconography, components, design patterns, and more. This guide is used cross-departmentally. https://images.squarespace-cdn.com/content/v1/62588319ac63ef1c112ed396/a16fb6eb-cfca-4c2d-b940-1b7add3418b4/Faculty+Prototype+Screenshot+Tower.png Tower - Prototypes I designed a 200+ screen high-fidelity prototype that was successfully implemented by development. requirements came from upper management by way of product managers utilized Azure DevOps for agile sprints utilized Adobe Creative Cloud for design team collaboration tested iterations passed off designs to developers along with instructions for build https://images.squarespace-cdn.com/content/v1/62588319ac63ef1c112ed396/b16d5ca8-8f7f-40d7-bae1-85d0ec7566b1/Prototype+Landing+Page.png Tower - User Flows I built out specific user flows to be presented to stakeholders and to internally show our use cases. Flows included: Faculty Student Administrator IT https://images.squarespace-cdn.com/content/v1/62588319ac63ef1c112ed396/4dd64aac-df2d-4d0e-855b-dd51b8c22fcd/Student+Prototype+Connects+Screenshot.png Tower - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/62588319ac63ef1c112ed396/b5dfbbf1-641c-4e2d-9fb9-31593f38a3bf/Video+Conference+Prototype+Screenshot.png Tower - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/62588319ac63ef1c112ed396/ae0989cc-3126-4094-a8b1-78f4998e91b6/Starter+Guide+Screenshot2.png Tower - Feature Planning I worked cross-departmentally to prioritize and then build new or improved features. Feature requests came from stakeholders, administrators, and users. https://images.squarespace-cdn.com/content/v1/62588319ac63ef1c112ed396/ee92e95f-962a-47a0-8862-8b6f7272c634/UAT+Testing+Screenshot.png Tower - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/62588319ac63ef1c112ed396/19b2e65e-3f71-4598-ac91-20eddd327f02/Design+Testing+Screenshot.png Tower - Testing I was involved in all types of design and performance testing, from A/B to UAT. https://www.carolinelinscott.com/cso daily 0.75 2022-04-22 https://images.squarespace-cdn.com/content/v1/62588319ac63ef1c112ed396/ebaacc72-48bf-494d-8f1e-4e9e6985d5aa/What+if+the+CSO+Could.png CSO - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/62588319ac63ef1c112ed396/4a897c73-272e-4d94-9234-629d5e6749d5/CSO+Interview+Stats.png CSO - Research We really wanted to capture what music means to millennials as well as their opinion on classical music. If millennials are already listening to classical music, when are they doing it? Why are they listening? On what platform? If millennials are NOT listening to classical music, what are they listening to? Why? How? What are their opinions on the CSO? Why? etc. etc. https://images.squarespace-cdn.com/content/v1/62588319ac63ef1c112ed396/c753d30c-d39f-4d84-af28-ff37583dc14a/CSO+Process+Pics.png CSO - Insights The majority of millennials listen to their favorite genres (hip hop was #1) streaming on mobile because it’s easily accessible and free Millennials musical taste is influenced by family and friends because they value personal connections Most millennials only listen to classical music while doing passive activities (sleeping, studying, reading) Music is so integral to millennials that it plays into every aspect of their lives Because of time constraints and budget constraints, millennials weren’t likely to attend expensive concerts at the CSO or any other venues https://images.squarespace-cdn.com/content/v1/62588319ac63ef1c112ed396/4e31ca57-cb75-4938-8fbf-2fc07a65e7a5/CSO+Design+Principles.png CSO - Design Principles *I want to note that we had to reel in our design principles on this project because there were many directions we could have gone. A big observation we had in our research was the perception of classical music itself (as well as the CSO )— there is a very “upper-class white establishment tone” associated with classical music and the CSO. Average people see the two as elitist. It is apparent that millennials who play classical music or have a deep appreciation for it were introduced by their parents when they were young and had the privilege of being able to afford instruments/lessons. When we realized this, unfortunately, we didn’t have time to dive deeper (by say, exploring classical music appreciation related to income level, race/ethnicity, geography, etc.) so we decided that for this project we would touch on the disparity by making the CSO more affordable and meeting millennials where they are.* https://images.squarespace-cdn.com/content/v1/62588319ac63ef1c112ed396/a3c85d6f-7410-4020-8ca1-2c17ff8151c6/Screen+Shot+2022-04-21+at+3.51.29+PM.png CSO - Personas For our user base, we came up with three personas and persona journeys. We mapped each out and after concept testing, found Gabriella would showcase our solution best. https://images.squarespace-cdn.com/content/v1/62588319ac63ef1c112ed396/e946ee18-1455-4e10-a02b-6e5f2dc38a94/Screen+Shot+2022-04-21+at+3.51.44+PM.png CSO - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/62588319ac63ef1c112ed396/886abb06-28d3-4353-9319-25d5f338963e/CSO+Gab+Journey.png CSO - Path https://images.squarespace-cdn.com/content/v1/62588319ac63ef1c112ed396/062c0812-74e3-4142-9ae3-38a96c1b39c4/CSO+Spotify+Yellow.png CSO - Digital Deliverables UI screens and UX copy when catering towards millennials, I wanted to bring sounds and verbiage familiar to them I wanted to make sure the word "free" was in the concert title to be transparent and pique interest utilizing Spotify is a great way for the CSO to be in any and everyone's ear no matter age, race, or socioeconomic status https://www.carolinelinscott.com/imss daily 0.75 2022-04-26 https://images.squarespace-cdn.com/content/v1/62588319ac63ef1c112ed396/cdd1d987-bef5-4c25-8355-d386648c29e5/Colon+Plush.png IMSS - Make it stand out Colon Plush https://images.squarespace-cdn.com/content/v1/62588319ac63ef1c112ed396/a324dc4e-584f-49d6-9794-5b40f2a270db/Screen+Shot+2022-04-21+at+10.05.01+PM.png IMSS - Make it stand out kneecap Plush https://images.squarespace-cdn.com/content/v1/62588319ac63ef1c112ed396/0481daac-a024-4777-88f9-8dac9dd36dd2/Screen+Shot+2022-04-22+at+11.30.09+AM.png IMSS - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/62588319ac63ef1c112ed396/95792a55-af05-4b9b-a8bd-df93b82a93fa/IMSS+Affinity+Map.png IMSS - Research Surveys: ages 24–60 online one on general museum experiences one specifically about the IMSS Interviews: ages 24–60 in person via Zoom over email affinity mapped for synthesizing and insights https://images.squarespace-cdn.com/content/v1/62588319ac63ef1c112ed396/f91c3ebf-165c-410a-94df-c1e069a8982a/IMSS+Audience2.png IMSS - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/62588319ac63ef1c112ed396/c2aa5b6c-9c99-486a-b1da-7ed497a2101f/IMSS+Gift+Shop+Screenshot.png IMSS - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/62588319ac63ef1c112ed396/950400a4-5725-429c-a635-1d2250bec1d8/IMSS+G+User+Test.png IMSS - Developing User Observation / Usability Testing watched a user explore the current IMSS website tracked them purchasing an item from the gift shop user talked me through their process deduced the ease (or lack thereof) of this process https://images.squarespace-cdn.com/content/v1/62588319ac63ef1c112ed396/b71d452c-db21-42a2-a33a-e5e26f2b6ca3/Museum+Homepage+Screenshot.png IMSS - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/62588319ac63ef1c112ed396/9e8ad427-e9db-42e0-8139-99a4633ef5f0/Screen+Shot+2022-04-22+at+2.16.50+PM.png IMSS - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/62588319ac63ef1c112ed396/8e58476c-2912-4f52-92a0-aae7f9936139/Homepage+ScreenShot.png IMSS - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/62588319ac63ef1c112ed396/79b7845d-6b3e-4b53-8115-6fa82cc73fcd/IMSS+Sitemap.png IMSS - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/62588319ac63ef1c112ed396/ea4101c1-d237-4564-9157-97b9901c733b/Add-to-Cart-GIF.gif IMSS - Solution Re-organize and simplify the IMSS website so: the unique exhibits are accessible and stand out make purchasing a quirky medical-themed gift personable and easy https://images.squarespace-cdn.com/content/v1/62588319ac63ef1c112ed396/e118013c-42ea-4810-ad11-65e340de9d5a/OrigFlow.png IMSS - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/62588319ac63ef1c112ed396/d65b056b-c9a2-477a-a28c-ac6a1eda37c4/NewFlow.png IMSS - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/62588319ac63ef1c112ed396/f5c47f5c-7bc3-4dea-a423-deff46bbe5bd/Sitemap+ReDesign.png IMSS - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/62588319ac63ef1c112ed396/5728141d-d595-4e50-966d-9c841ef92935/Screen+Shot+2019-02-11+at+9.09.40+AM+%281%29.jpg IMSS - Deliverables Tested and iterated wireframes of: Homepage Gift Shop main page Plushy Organs product list page Singular product page Cart page Checkout page Confirmation page Features simplified for the e-commerce process: straightforward CTA buttons micro-interactions that confirm the users’ actions express checkout option with a PayPal integration Clear order confirmation and next steps https://images.squarespace-cdn.com/content/v1/62588319ac63ef1c112ed396/59d3593e-f427-43eb-bc5b-04d34a40d122/IMSS+Logos.png IMSS - Next Steps I would love to continue exploring their e-commerce from the inside and developing a more in-depth way to make their online gift shop a main revenue stream. https://images.squarespace-cdn.com/content/v1/62588319ac63ef1c112ed396/a119edf5-4810-4a64-81bf-f5ce8c9b6a91/Screen+Shot+2022-04-22+at+2.41.31+PM.png IMSS - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/62588319ac63ef1c112ed396/25eb10d1-0140-4eb5-a179-ff5de312374f/iMac+27_+New+Website.png IMSS - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.carolinelinscott.com/punch-club daily 0.75 2022-04-22 https://images.squarespace-cdn.com/content/v1/62588319ac63ef1c112ed396/326714a1-c217-4e59-a400-d984390dfb5e/Punch+Club+9+Screens.png Punch Club - Make it stand out Whatever it is, the way you tell your story online can make all the difference.